Investment & Asset Management
Hospitality real estate,
actively managed.
Align Partners is a specialist investment, asset management and advisory platform focused on hospitality and alternative real estate. We secure projects capable of top-quartile returns for our investors, and advise owners on turnaround strategies and capital requirements.
Investment & Asset Management
Hospitality real estate,
actively managed.
Align Partners is a specialist investment, asset management and advisory platform focused on hospitality and alternative real estate. We secure projects capable of top-quartile returns for our investors, and advise owners on turnaround strategies and capital requirements.
Investment & Asset Management
Hospitality real estate,
actively managed.
Align Partners originates, repositions and manages hotel and leisure assets for institutional and private capital.
Learn moreThe intersection of operational improvement and investor partnership
We work with private equity, family offices and institutions on single assets and portfolios that carry structural, physical or operating issues to resolve. Our approach pairs conservative underwriting with an operator’s eye for where the value actually sits.
Because acquisition, development, asset management and operations sit under one roof, we can carry a project from first analysis to realisation without handing it between advisers.
Meet the team
- 01Source
- 02Acquire
- 03Reposition
- 04Optimise
- 05Exit
The intersection of operational improvement and investor partnership
We work with private equity, family offices and institutions on single assets and portfolios that carry structural, physical or operating issues to resolve. Our approach pairs conservative underwriting with an operator’s eye for where the value actually sits.
Because acquisition, development, asset management and operations sit under one roof, we can carry a project from first analysis to realisation without handing it between advisers.
Meet the team- 01Source
- 02Acquire
- 03Reposition
- 04Optimise
- 05Exit
The intersection of operational improvement and investor partnership
We work with private equity, family offices and institutions on single assets and portfolios that carry structural, physical or operating issues to resolve. Our approach pairs conservative underwriting with an operator’s eye for where the value actually sits.
Because acquisition, development, asset management and operations sit under one roof, we can carry a project from first analysis to realisation without handing it between advisers.
Meet the team- 01Source
- 02Acquire
- 03Reposition
- 04Optimise
- 05Exit
The intersection of operational improvement and investor partnership
We work with private equity, family offices and institutions on single assets and portfolios that carry structural, physical or operating issues to resolve. Our approach pairs conservative underwriting with an operator’s eye for where the value actually sits.
Because acquisition, development, asset management and operations sit under one roof, we can carry a project from first analysis to realisation without handing it between advisers.
- 01Source
- 02Acquire
- 03Reposition
- 04Optimise
- 05Exit
Four disciplines, one platform
Every engagement draws on the same integrated team, whether we are underwriting an acquisition, running a hotel, delivering a capital programme or advising on a raise.
Asset Management
Monetising value through finance, operations and targeted capital improvement, from acquisition through to exit.
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Hotel Management
A complete operational solution covering every line that touches the P&L, for independent and branded hotels alike.
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Capital Projects
Capital investment measured by the long-term value it creates: strategic asset review, governance and delivery.
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Advisory
Owner-side counsel on strategy, structuring and capital raising, drawing on deep relationships across lenders and investors.
ExploreAsset Management
Monetising value through finance, operations and targeted capital improvement, from acquisition through to exit.
ExploreHotel Management
A complete operational solution covering every line that touches the P&L, for independent and branded hotels alike.
ExploreCapital Projects
Capital investment measured by the long-term value it creates: strategic asset review, governance and delivery.
ExploreAdvisory
Owner-side counsel on strategy, structuring and capital raising, drawing on deep relationships across lenders and investors.
ExploreAsset Management
Monetising value through finance, operations and targeted capital improvement, from acquisition through to exit.
ExploreHotel Management
A complete operational solution covering every line that touches the P&L, for independent and branded hotels alike.
ExploreCapital Projects
Capital investment measured by the long-term value it creates: strategic asset review, governance and delivery.
ExploreAdvisory
Owner-side counsel on strategy, structuring and capital raising, drawing on deep relationships across lenders and investors.
ExploreAsset Management
Monetising value through finance, operations and targeted capital improvement, from acquisition through to exit.
ExploreHotel Management
A complete operational solution covering every line that touches the P&L, for independent and branded hotels alike.
ExploreCapital Projects
Capital investment measured by the long-term value it creates: strategic asset review, governance and delivery.
ExploreAdvisory
Owner-side counsel on strategy, structuring and capital raising, drawing on deep relationships across lenders and investors.
ExploreJudged by outcomes
Three projects that show the pattern: buy well, fix the operation, invest where it counts, exit stronger.
DoubleTree by Hilton
Docklands Riverside, London
Acquired under-invested for £45m; repositioned and exited within 28 months at £200k per key.
- 29%
- IRR
- 2.0x
- Equity multiple
- £75.6m
- Exit
Mar Hall
Glasgow, Scotland
Bought out of administration and rebuilt into one of Scotland’s premier luxury resorts inside 16 months.
- 13% → 22%
- EBITDA margin
- £8.1m
- Revenue growth (projected)
- 2026
- Golf Hotel of the Year
Croydon Park Hotel
Croydon, London
Acquired at a cyclical low on a 9.2% yield; value grown from £88k to £141k per key over the hold.
- 19%
- IRR
- £29.8m
- Exit
- +60%
- Value per key
DoubleTree by Hilton
Docklands Riverside, London
Acquired under-invested for £45m; repositioned and exited within 28 months at £200k per key.
- 29%
- IRR
- 2.0x
- Equity multiple
- £75.6m
- Exit
Mar Hall
Glasgow, Scotland
Bought out of administration and rebuilt into one of Scotland’s premier luxury resorts inside 16 months.
- 13% → 22%
- EBITDA margin
- £8.1m
- Revenue growth (projected)
- 2026
- Golf Hotel of the Year
Croydon Park Hotel
Croydon, London
Acquired at a cyclical low on a 9.2% yield; value grown from £88k to £141k per key over the hold.
- 19%
- IRR
- £29.8m
- Exit
- +60%
- Value per key
DoubleTree by Hilton
Docklands Riverside, London
Acquired under-invested for £45m; repositioned and exited within 28 months at £200k per key.
- 29%
- IRR
- 2.0x
- Equity multiple
- £75.6m
- Exit
Mar Hall
Glasgow, Scotland
Bought out of administration and rebuilt into one of Scotland’s premier luxury resorts inside 16 months.
- 13% → 22%
- EBITDA margin
- £8.1m
- Revenue growth (projected)
- 2026
- Golf Hotel of the Year
Croydon Park Hotel
Croydon, London
Acquired at a cyclical low on a 9.2% yield; value grown from £88k to £141k per key over the hold.
- 19%
- IRR
- £29.8m
- Exit
- +60%
- Value per key
DoubleTree by Hilton
Docklands Riverside, London
Acquired under-invested for £45m; repositioned and exited within 28 months at £200k per key.
- 29%
- IRR
- 2.0x
- Equity multiple
- £75.6m
- Exit
Mar Hall
Glasgow, Scotland
Bought out of administration and rebuilt into one of Scotland’s premier luxury resorts inside 16 months.
- 13% → 22%
- EBITDA margin
- £8.1m
- Revenue growth (projected)
- 2026
- Golf Hotel of the Year
Croydon Park Hotel
Croydon, London
Acquired at a cyclical low on a 9.2% yield; value grown from £88k to £141k per key over the hold.
- 19%
- IRR
- £29.8m
- Exit
- +60%
- Value per key
Trusted by brands and capital alike
We operate under the world's leading hotel brands and invest alongside institutional and private capital.
Hotel brands
Capital partners & institutions
Hotel brands
Capital partners & institutions
Hotel brands
Capital partners & institutions
Hotel brands
HiltonMarriottAccorIHGRadissonFairmontRitz-CarltonClub Med
Capital partners & institutions
Zetland CapitalDutco GroupHIG CapitalStanhope
What our partners think
What our partners think
“The team demonstrated great knowledge of both hotel operations and development. Starting with a clear and creative vision for the re-positioning of the hotel, they oversaw the implementation of a complicated property improvement plan.”
“The Align team take an entirely hands-on and methodical approach to their deals, are very much focused on optimising real estate value, and have a flair for generating significant shareholder value by unlocking planning situations.”
“Chris was instrumental in our equity capital raising exercise that was key to the company’s growth and unlocked funding for a number of larger London developments.”
“Chris and the team have a proven ability to take on challenging projects, and generate significant value by enhancing the efficiency of the operation and the built area, often by introducing new complimentary uses, and indeed increasing the scale of development by securing planning gains.”
“The Align team constitute a compelling package when it comes to selecting suitable asset management teams for any given property. We have worked with the team over the years on various projects and have always found them to be sharp, hard-working, commercial and bright.”
“I have worked personally with Chris for 15 years and found his can-do, will-do approach invaluable in unlocking the most complex of commercial deals.”
What our partners think
The team demonstrated great knowledge of both hotel operations and development. Starting with a clear and creative vision for the re-positioning of the hotel, they oversaw the implementation of a complicated property improvement plan.
The Align team take an entirely hands-on and methodical approach to their deals, are very much focused on optimising real estate value, and have a flair for generating significant shareholder value by unlocking planning situations.
Chris was instrumental in our equity capital raising exercise that was key to the company’s growth and unlocked funding for a number of larger London developments.
Chris and the team have a proven ability to take on challenging projects, and generate significant value by enhancing the efficiency of the operation and the built area, often by introducing new complimentary uses, and indeed increasing the scale of development by securing planning gains.
The Align team constitute a compelling package when it comes to selecting suitable asset management teams for any given property. We have worked with the team over the years on various projects and have always found them to be sharp, hard-working, commercial and bright.
I have worked personally with Chris for 15 years and found his can-do, will-do approach invaluable in unlocking the most complex of commercial deals.
What our partners think
“The team demonstrated great knowledge of both hotel operations and development. Starting with a clear and creative vision for the re-positioning of the hotel, they oversaw the implementation of a complicated property improvement plan.”
“The Align team take an entirely hands-on and methodical approach to their deals, are very much focused on optimising real estate value, and have a flair for generating significant shareholder value by unlocking planning situations.”
“Chris was instrumental in our equity capital raising exercise that was key to the company’s growth and unlocked funding for a number of larger London developments.”
“Chris and the team have a proven ability to take on challenging projects, and generate significant value by enhancing the efficiency of the operation and the built area, often by introducing new complimentary uses, and indeed increasing the scale of development by securing planning gains.”
“The Align team constitute a compelling package when it comes to selecting suitable asset management teams for any given property. We have worked with the team over the years on various projects and have always found them to be sharp, hard-working, commercial and bright.”
“I have worked personally with Chris for 15 years and found his can-do, will-do approach invaluable in unlocking the most complex of commercial deals.”
Heritage
The team’s expertise was built in senior roles at
Heritage
The team’s expertise was built in senior roles at
Heritage
The team’s expertise was built in senior roles at
Heritage
The team’s expertise was built in senior roles at
J.P. MorganBarclaysCredit SuisseEastdil SecuredHiltonMarriottLondon & RegionalKew Green HotelsBrockton EverlastAmaris Hospitality
Discuss a project with us
Whether you hold an underperforming asset, are weighing an acquisition, or need an owner-side view on strategy and capital, we would be glad to talk it through.
Get in touch